2020 'ELECTROFLOWERCANDY' White Tea

Name: Earl Grey Tea
Availability: InStock

$1.50

Each ball is 7g.

About the Tea:

"Sunshine in your pocket"

Try 'ELECTROFLOWERCANDY' today!

Take a little slice of delight with you wherever you go; our mainstay Yunnan white tea now available in a convenient single-session KUURABall™ format. Each ball is roughly 7g of tea, perfect for a gongfu session, directly in a mug, or in a big pot.

This sun-dried white tea has ample staying power; many many re-steeps or extended brewing and boiling are no problem. Highly fragrant, smooth, and with a thick mouthfeel; flowers and fruity flavours galore. The material is the same as the full-sized cake, and comes from excellent growing conditions; trees that aren't super young, lots of biodiversity, and no agricultural intervention.

Seriously. Don’t think about it. Don’t hesitate. Just drink it.

Pressed in November 2020.

Available as an individual (7g) ball or packs of 20.

About Puer Tea:

Puer tea, also called 'puerh' or 'pu-erh', is a category of tea that comes from Yunnan province, China. Think of it as a style, alongside white, green, black etc. There are two main kinds of puer tea, raw puer (also called sheng), and ripe puer (also called 'shu', 'shou', or 'cooked').

Raw puer is similar to a strong green tea, generally with some upfront bitter flavours that transform into a sweet aftertaste. Raw puer can be stored and aged for long periods of time, slowly transforming 'green' flavours into more smooth, dark and 'aged' flavours; think wood, incense, dark sugar.

Ripe puer is made by taking loose raw puer leaves, and fermenting them in a big pile over a period of weeks. The fermentation turns the tea very dark, and also very smooth, removing all bitterness. Ripe puer tends to have earthy, woody, rich flavours and a very smooth, thick texture.

About KUURACORP:

"We are a small tea company, based in Naarm (Melbourne), Australia. We specialise in Chinese tea, especially puer tea, and produce our own range of teas each season, from material we source in the tea mountains of Yunnan.

KUURA is primarily the passion project of one individual, created as a natural progression of excessive consumption of puer tea. All 'businessess' exist for a reason, usually to create profits. For sure, this company exists as a way to earn a livelihood, but the primary directive is to find and secure teas that we personally want to drink. The selling and sharing is because, like everyone else, we are held hostage by capitalism, and the constant need to pay rent, eat food, and go about our life. We long for a day where we can just share and drink tea in free association, and not have to sell it. For now, we too must be bastards and try to sell you products, to keep the machine going. Sorry about that."

Tea Ethics:

KUURA travel in-person directly to China, usually twice a year, for the spring and autumn tea season in Yunnan. Whilst there, they spend several weeks in the tea mountains, visiting farmers & producers, inspecting tea forests and gardens, sampling and testing tea, and purchasing material. The final stage of the season is spent organising most of their teas to be pressed, wrapped, and packaged, before being shipped from Yunnan all the way to their warehouse in Australia. Many people are involved in this process, and it is a lot of work; it wouldn't be right to not acknowledge that this all wouldn't be possible without the help and labour of many friends and workers.

KUURA often get asked if their tea is 'direct trade', or if they 'pay the farmers a fair price'. If you are used to these terms applying from other commodities, like coffee, or tea from places like India, it's understandable why you might ask. Tea in China is not so much a commodity as a luxury good, and it is a free market. There is no central 'auction' system, and therefore no set commodity price or futures trading. The price they pay to a farmer for their tea depends on what the farmer and the market at large thinks the tea is worth. This price varies drastically depending on factors such as the quality, scarcity, and demand for the tea.

The most common unit they deal with is an individual or family who owns tea producing land and works it themselves (or with hired labour), selling direct to tea traders in the mountains. They generally do not buy tea from markets, factories, or companies.

It's also important to note that the 'Western' tea market is a drop in the ocean for most Chinese tea producers, as they rarely produce tea for export, but rather for internal consumption. People within China are usually willing to pay more for quality tea than foreign consumers.

2020 'KUURA-COLA' Ripe Puer KUURACoin

$1.50

Each coin is 6.5-7.5g.

About the Tea:

"Clean and precise fermentation. Expertly engineered for maximum flavour. Pressed for unparalleled value"

Try 'KUURA-COLA' today!

The exact same experience of our full-sized Cola, in a convenient single-serve package. Each Cola KUURACoin™ is approximately 6.5-7.5g of tea, perfect for enjoyment anywhere; in the field, on the plane, or in the bed.

So, how does it taste? In a recent independent consumer study*, test subjects reported such things as 'It tastes like sweet vanilla!', 'Such a rich and smooth mouthfeel, wow!', and 'It makes me feel slightly less depressed about not having a real job and being forced to do these stupid consumer studies to pay my overpriced rent.'

Seriously. Don’t think about it. Don’t hesitate. Just drink it.

Pressed in November 2020.

Available as an individual (6.5-7.5g) coin or in packs of 20.

About Puer Tea:

Puer tea, also called 'puerh' or 'pu-erh', is a category of tea that comes from Yunnan province, China. Think of it as a style, alongside white, green, black etc. There are two main kinds of puer tea, raw puer (also called sheng), and ripe puer (also called 'shu', 'shou', or 'cooked').

Raw puer is similar to a strong green tea, generally with some upfront bitter flavours that transform into a sweet aftertaste. Raw puer can be stored and aged for long periods of time, slowly transforming 'green' flavours into more smooth, dark and 'aged' flavours; think wood, incense, dark sugar.

Ripe puer is made by taking loose raw puer leaves, and fermenting them in a big pile over a period of weeks. The fermentation turns the tea very dark, and also very smooth, removing all bitterness. Ripe puer tends to have earthy, woody, rich flavours and a very smooth, thick texture.

About KUURACORP:

"We are a small tea company, based in Naarm (Melbourne), Australia. We specialise in Chinese tea, especially puer tea, and produce our own range of teas each season, from material we source in the tea mountains of Yunnan.

KUURA is primarily the passion project of one individual, created as a natural progression of excessive consumption of puer tea. All 'businessess' exist for a reason, usually to create profits. For sure, this company exists as a way to earn a livelihood, but the primary directive is to find and secure teas that we personally want to drink. The selling and sharing is because, like everyone else, we are held hostage by capitalism, and the constant need to pay rent, eat food, and go about our life. We long for a day where we can just share and drink tea in free association, and not have to sell it. For now, we too must be bastards and try to sell you products, to keep the machine going. Sorry about that."

Tea Ethics:

KUURA travel in-person directly to China, usually twice a year, for the spring and autumn tea season in Yunnan. Whilst there, they spend several weeks in the tea mountains, visiting farmers & producers, inspecting tea forests and gardens, sampling and testing tea, and purchasing material. The final stage of the season is spent organising most of their teas to be pressed, wrapped, and packaged, before being shipped from Yunnan all the way to their warehouse in Australia. Many people are involved in this process, and it is a lot of work; it wouldn't be right to not acknowledge that this all wouldn't be possible without the help and labour of many friends and workers.

KUURA often get asked if their tea is 'direct trade', or if they 'pay the farmers a fair price'. If you are used to these terms applying from other commodities, like coffee, or tea from places like India, it's understandable why you might ask. Tea in China is not so much a commodity as a luxury good, and it is a free market. There is no central 'auction' system, and therefore no set commodity price or futures trading. The price they pay to a farmer for their tea depends on what the farmer and the market at large thinks the tea is worth. This price varies drastically depending on factors such as the quality, scarcity, and demand for the tea.

The most common unit they deal with is an individual or family who owns tea producing land and works it themselves (or with hired labour), selling direct to tea traders in the mountains. They generally do not buy tea from markets, factories, or companies.

It's also important to note that the 'Western' tea market is a drop in the ocean for most Chinese tea producers, as they rarely produce tea for export, but rather for internal consumption. People within China are usually willing to pay more for quality tea than foreign consumers.

'GO-JUICE' Black Tea

$1.50

Each coin is 6.5-7.5g.

About the Tea:

'GO-JUICE' is a black tea from Yunnan, China, pressed into single-serve ~6.5-7.5g mini cakes.

The convenient form factor makes these easy to brew in many different styles. Designed as a workhorse black tea that can replace anyone's daily drinking tea.

Steeped lighter, the tea has a fruity fragrance and taste, and is smooth and easy to drink. Steeped heavier, the tea can hold up to milk and sugar to make a malty, smooth treat without that tannic bite.

This is tea for everybody, even the most staunch and stubborn drinker. Tea for the people.

The tea was made and pressed in Spring 2018.

About KUURACORP:

"We are a small tea company, based in Naarm (Melbourne), Australia. We specialise in Chinese tea, especially puer tea, and produce our own range of teas each season, from material we source in the tea mountains of Yunnan.

KUURA is primarily the passion project of one individual, created as a natural progression of excessive consumption of puer tea. All 'businessess' exist for a reason, usually to create profits. For sure, this company exists as a way to earn a livelihood, but the primary directive is to find and secure teas that we personally want to drink. The selling and sharing is because, like everyone else, we are held hostage by capitalism, and the constant need to pay rent, eat food, and go about our life. We long for a day where we can just share and drink tea in free association, and not have to sell it. For now, we too must be bastards and try to sell you products, to keep the machine going. Sorry about that."

Tea Ethics:

KUURA travel in-person directly to China, usually twice a year, for the spring and autumn tea season in Yunnan. Whilst there, they spend several weeks in the tea mountains, visiting farmers & producers, inspecting tea forests and gardens, sampling and testing tea, and purchasing material. The final stage of the season is spent organising most of their teas to be pressed, wrapped, and packaged, before being shipped from Yunnan all the way to their warehouse in Australia. Many people are involved in this process, and it is a lot of work; it wouldn't be right to not acknowledge that this all wouldn't be possible without the help and labour of many friends and workers.

KUURA often get asked if their tea is 'direct trade', or if they 'pay the farmers a fair price'. If you are used to these terms applying from other commodities, like coffee, or tea from places like India, it's understandable why you might ask. Tea in China is not so much a commodity as a luxury good, and it is a free market. There is no central 'auction' system, and therefore no set commodity price or futures trading. The price they pay to a farmer for their tea depends on what the farmer and the market at large thinks the tea is worth. This price varies drastically depending on factors such as the quality, scarcity, and demand for the tea.

The most common unit they deal with is an individual or family who owns tea producing land and works it themselves (or with hired labour), selling direct to tea traders in the mountains. They generally do not buy tea from markets, factories, or companies.

It's also important to note that the 'Western' tea market is a drop in the ocean for most Chinese tea producers, as they rarely produce tea for export, but rather for internal consumption. People within China are usually willing to pay more for quality tea than foreign consumers.

2020 'KUURAMINE' Raw Puer KUURABall

$1.50

Each coin is 6.5-7.5g.

About the Tea:

Fast Acting Instant Relief

Keep that creeping cosmic horror (and associated fatigue) at bay, no matter the circumstance; with our latest raw puer in a convenient KUURABall™ format, you're always ready to self-soothe. Each ball contains 7g of high-potency Yunnan raw puer, rapidly deployable for uncompromising flavour and revitalisation.

A carefully formulated blend of material designed with reliable flavour in mind; ample sweetness, fragrance, throat-coating smoothness, and plenty of lingering aftertaste. KUURAMINE® is made entirely with all-natural ingredients; not a single added flavour, colour, binder, filler, or preservative in sight. Clean growing environments and mature tea trees; make the switch to KUURAMINE® today.

Seriously. Don’t think about it. Don’t hesitate. Just drink it.

Pressed in November 2020. Production in Autum 2020.

Available as an individual (6.5-7.5g) coin or in packs of 20.

-

About Puer Tea:

Puer tea, also called 'puerh' or 'pu-erh', is a category of tea that comes from Yunnan province, China. Think of it as a style, alongside white, green, black etc. There are two main kinds of puer tea, raw puer (also called sheng), and ripe puer (also called 'shu', 'shou', or 'cooked').

Raw puer is similar to a strong green tea, generally with some upfront bitter flavours that transform into a sweet aftertaste. Raw puer can be stored and aged for long periods of time, slowly transforming 'green' flavours into more smooth, dark and 'aged' flavours; think wood, incense, dark sugar.

Ripe puer is made by taking loose raw puer leaves, and fermenting them in a big pile over a period of weeks. The fermentation turns the tea very dark, and also very smooth, removing all bitterness. Ripe puer tends to have earthy, woody, rich flavours and a very smooth, thick texture.

-

About KUURACORP:

"We are a small tea company, based in Naarm (Melbourne), Australia. We specialise in Chinese tea, especially puer tea, and produce our own range of teas each season, from material we source in the tea mountains of Yunnan.

KUURA is primarily the passion project of one individual, created as a natural progression of excessive consumption of puer tea. All 'businessess' exist for a reason, usually to create profits. For sure, this company exists as a way to earn a livelihood, but the primary directive is to find and secure teas that we personally want to drink. The selling and sharing is because, like everyone else, we are held hostage by capitalism, and the constant need to pay rent, eat food, and go about our life. We long for a day where we can just share and drink tea in free association, and not have to sell it. For now, we too must be bastards and try to sell you products, to keep the machine going. Sorry about that."

-

Tea Ethics:

KUURA travel in-person directly to China, usually twice a year, for the spring and autumn tea season in Yunnan. Whilst there, they spend several weeks in the tea mountains, visiting farmers & producers, inspecting tea forests and gardens, sampling and testing tea, and purchasing material. The final stage of the season is spent organising most of their teas to be pressed, wrapped, and packaged, before being shipped from Yunnan all the way to their warehouse in Australia. Many people are involved in this process, and it is a lot of work; it wouldn't be right to not acknowledge that this all wouldn't be possible without the help and labour of many friends and workers.

KUURA often get asked if their tea is 'direct trade', or if they 'pay the farmers a fair price'. If you are used to these terms applying from other commodities, like coffee, or tea from places like India, it's understandable why you might ask. Tea in China is not so much a commodity as a luxury good, and it is a free market. There is no central 'auction' system, and therefore no set commodity price or futures trading. The price they pay to a farmer for their tea depends on what the farmer and the market at large thinks the tea is worth. This price varies drastically depending on factors such as the quality, scarcity, and demand for the tea.

The most common unit they deal with is an individual or family who owns tea producing land and works it themselves (or with hired labour), selling direct to tea traders in the mountains. They generally do not buy tea from markets, factories, or companies.

It's also important to note that the 'Western' tea market is a drop in the ocean for most Chinese tea producers, as they rarely produce tea for export, but rather for internal consumption. People within China are usually willing to pay more for quality tea than foreign consumers.

Sticky Whole Leaf Chai

$25.00

Black Tea (Sri Lanka), Cinnamon, Cardamom, Star Anise, Black Peppercorns, Cloves, Ginger, Victorian Honey, Nutmeg, Bay Leaves, Fennel & All Spice. 250g.

Sourced and blended by Australian Tea Masters in Geelong.

Sticky chai is a really unique and delicious chai blend made of organic cinnamon, cardamom, star anise, black peppercorns, cloves, ginger and Premium Sri Lankan black tea steeped in honey. The warming spicy flavour of chai spices is accompanied by the soft sweetness of honey to create a special tea that no chai lover ought to miss.

Australian Tea Masters is the leading organisation for tea training and tea education in Australasia.

Tea Master Sharyn Johnston founded the organisation in 2011 as its director, and is a specialist business executive with over 25 years of global training experience. Sharyn has worked with some of the world’s leading tea experts to develop the training material used in the Australian Tea Masters Certified Tea Master course.

They are based locally in Victoria, Australia and host training at venues throughout Australasia as well as throughout the globe. They aim to make our tea courses as accessible as they are informative and engaging.

Australian Tea Masters also strives to provide high-quality tea news and information to the general public through free initiatives such as their newsletter Leaf Hunter, and our social media campaigns.

Their aim is to increase the knowledge about and presence of tea in the Australasia region, and they do so by linking in with as many professional educators within the tea industry as possible, as well as working with tea boards all around the world. They want to create a strong professional tea network to enable this corner of the globe to have the highest international standard in tea education.